10 Best Books on Visual Merchandising

We have compiled a list of the Best Reference Books on Visual Merchandising, which are used by students of top universities, and colleges. This will help you choose the right book depending on if you are a beginner or an expert. Here is the complete list of Visual Merchandising Books with their authors, publishers, and an unbiased review of them as well as links to the Amazon website to directly purchase them. If permissible, you can also download the free PDF books on Visual Merchandising below.

1."Visual Merchandising, Third edition: Windows and in-store displays for retail" by Tony Morgan “Visual Merchandising” Book Review: This book is an easy-to-use guide that covers all aspects of visual merchandising in stores, including window dressing. It uses examples from a variety of shops, from large fashion stores to small shops. The book provides practical advice on the subject, with tips from experienced visual merchandisers. It explains their tools and provides information on using mannequins and the latest technology. It also discusses how to create and find props and explains the psychology behind shopping and buyer behavior. It contains updated images, new material on digital and interactive visual merchandising, and two new case studies. It is presented with color photographs, diagrams, and a glossary of industry terms.
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2."Visual Merchandising for Fashion (Basics Fashion Management)" by Sarah Bailey and Jonathan Baker “Visual Merchandising for Fashion” Book Review: This book explores how brand, consumer, product and environment are interrelated in the fashion retail industry. It offers innovative ways to work within this industry and provides a theoretical foundation for the principles of visual merchandising. The book includes examples to enhance the theoretical concepts discussed. It aims to inspire readers to develop unique and self-directed designs.
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3."Visual Merchandising and Display" by Martin M Pegler “Visual Merchandising and Display” Book Review: This book is a guide that teaches how to present products in an appealing way through the use of color coordination, accessories, and clear explanations. It provides numerous examples that illustrate how retailers can attract their desired audiences by creating interesting window and interior displays. The book includes a section on sustainability, which offers tips on how to create environmentally-friendly displays. It is a useful tool for creating a distinct visual style for a brand and optimizing images.
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4."Online Visual Merchandising" by Katrandjiev Hristo and Velinov Ivo “Online Visual Merchandising” Book Review: This book is for those who manage or own online shops, work in internet marketing, web design, advertising, or study marketing. It focuses on apparel online stores and teaches how to identify and systematize their online visual merchandising elements (OVME). It classifies apparel web stores based on their OVME and explains how to optimize them for a specific target audience. The book provides a solid scientific foundation for the theory of Online Visual Merchandising.
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5."Window and Interior Display: The Principles of Visual Merchandising" by Robert Kretschmer and Robert Kretschmer
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6."Store Design and Visual Merchandising: Creating Store Space That Encourages Buying" by Ebster “Store Design and Visual Merchandising” Book Review: This book provides practical guidance on how to design retail stores and service environments to enhance customer satisfaction and sales. It covers topics such as environmental psychology, visual merchandising, and the use of ambient factors such as music, colors, and scents. The author draws from recent research and personal experience as a marketing consultant and consumer researcher to explain the concepts and their applicability. The book aims to help readers create emotional experiences and themes that align with their store’s goals and enhance the shopping experience.
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7."Visual Merchandising 2nd edition" by Tony Morgan
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8."Silent Selling: Best Practices and Effective Strategies in Visual Merchandising" by Judy Bell and Kate Ternus “Silent Selling” Book Review: This book teaches practical and creative problem solving activities for visual merchandising. It covers design principles used in store displays, such as those in Bergdorf Goodman and Tory Burch. It also includes new sections on digital tools like Mockshop and CAD programs, updated information on lighting trends, and insights from experts in the field. The book provides quizzes, flashcards, and personalized study tips to review concepts, along with an Instructor’s Guide and Test Bank for use in the classroom. advertisement advertisement
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9."EASY VISUAL MERCHANDISING: AN OUTSTANDING VISUAL GUIDE FOR 21ST CENTURY RETAIL" by PETER HUCKERBY “EASY VISUAL MERCHANDISING” Book Review: This book aims to help you improve the visual merchandising of your business by covering all aspects of the field in straightforward detail. It will prepare you to take your business to the next level by unlocking retail secrets and providing inspiration through illustrations and diagrams. The book also provides simple steps to clarify all essential aspects of visual merchandising, making it a valuable resource for those seeking to improve their business.
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10."Silent Selling: Best Practices and Effective Strategies in Visual Merchandising" by Judy Bell and Kate Ternus “Silent Selling” Book Review: This book offers practical and creative problem-solving activities about visual merchandising basics. It covers recent discoveries and valuable techniques that can help students create professional presentations and transition smoothly from the classroom to the workplace.
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We have put a lot of effort into researching the best books on Visual Merchandising and came out with a recommended list and their reviews. If any more book needs to be added to this list, please email us. We are working on free pdf downloads for books on Visual Merchandising and will publish the download link here. Fill out this Visual Merchandising books pdf download" request form for download notification.