We have compiled a list of Best Reference Books on Market Research Subject. These books are used by students of top universities, institutes and colleges.
Here is the full list of best reference books on Market Research.
|1. “Micro Markets: A Market Structure Approach to Microeconomic Analysis (Wiley Finance)” by Robert A. Schwartz|
|2. “Microeconomics of Market Failures” by Bernard Salanie|
|3. “Research Analyst” by National Institute of Securities Markets(NISM)|
|4. “Marketing Research: Text and Cases” by Rajendra Nargundkar|
|5. “Strategic Market Research: A Guide to Conducting Research That Drives Businesses” by Beall Phd, Anne E|
|6. “An Introduction to Market and Social Research” by Karen Adams and Ian Brace|
|7. “Qualitative Market Research: Everything you always wanted to know about Qualitative Market Research!” by Baskar S Ayer|
|8. “Conducting Market Research for International Business” by S. Tamer Cavusgil and John Riesenberger|
|9. “The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers” by Ray Poynter|
|10. “The Essentials of Marketing Research” by Lawrence Silver and Robert E. Stevens|
If any more book needs to be added to the list of best books on Market Research Subject, please let us know.
Sanfoundry Global Education & Learning Series – Best Reference Books!